I had no idea cinnamon, by itself, is practically inedible...well, unless you want a choking fit. :)

there is no cinnamon in Tiramisu

I tried to do the same thing with the cinnamon. My manager offered me $100 to swallow a tablespoon of cinnamon. Instead of putting the spoon in my mouth, i just tilted my head back and dropped it down the back of my throat. Immediatly, i started coughing and cinnamon was coming out of my nose and mouth. My lungs felt like they just collapsed becasue i couldnt breathe and i thought i was going to suffocate. Finally, one of my co-workers handed me a cup of water. About 10 min later i went to the bathroom and the toilet looked like the trash can in the pics above.

I just did this challenge yesterday. Wow. I thought beforehand that it "couldn't be THAT bad...its only cinnamon." (aka "I'm an idiot.")
First I started choking so hard I really thought I would die, and then my throat and lungs burned extremely bad. I started sneezing cinnamon, and made myself throw up because I had such horrible indigestion from coughing so much. Ugh.

I did it successfully you pansies(about 4 hours ago)... for a measely $15 Canadian. Although I went through practically the same symptoms you all experienced... and I feel different now. I also once ate 4 pickled eggs in under a minute and won a bar tab for four hours. Try that one too, I think its harder.

i did that today... i was offered $40 at work i did it and thought i was going to die i couldn't breath and the cinnamon was caked on my throaght it hurt so bad that was the stupidest thing i ever did

Wow, that looks pretty nasty. Although, I think I've done worse. Once, on a dare, I snorted [yes, up my nose] a fat line of fresh ground chili powder. The following hour or so was ridiculously painful. Surprisingly, no nose bleed.

I have ben buying Cassia for so long thinking that it was Cinnamon.I just visited a web site that heals you identify true Cinnamon

I thought this will help others too

www.ceylon-cinnamon.com